New Business Achievement (new product launch, exceeding periodic goals, etc.): Few corporations have the culture of least celebration time and more execution to stay ahead in the game. The daily to-follow quote is ‘You just have 5 mins for celebration’ leading to a J-curve in the business growth and after a few months employee gets used to and support this kind of culture.
Employee Preference: The preference of each employee differs as few may refer to something useful thing and few may want nice experiences like trips or picnics. If the majority of the preference isn’t taken into account, further employees would avoid taking gifts from the org. Especially after COVID, firms are allowing experiential learning through conferences, international expos, different festivals, etc. as per their job role.
Cultural Differences: India is a diverse country and gifting anything would backfire and your firm might lose a potential candidate. Having separate gifts for different cultural people and through observation the admin staff can decide what suits them best + analyzing the gifted products in the past.
e) Companies Policies: Domestic Co. doesn’t have too rigid policies, international firms who have a global presence need to restrict their gifting culture in some places due to differences of opinions in management, disputes between top-level management, and gifting across borders. etc.
f) Equality & Perception: Though the level of gifts is given as per the employee’s contribution, some employees would always have the habit of finding the loopholes and comparing with their colleagues. Employee disputes, complaints to HR, etc. can occur
g) Remote Work Considerations: Remote & onsite working staff differ in their timing zone and no. of working hours. Gifting e-vouchers and a few other forms of gifts would create more confusion and no common value would be given.
h) Perceived Obligation: Corporations might avoid gifts if they feel obligated to give something of equal value to everyone. This can be tricky, especially with a large client base or workforce.
Though these difficulties of gifting occur, many org. Follow occasional gifting for celebrating the achievements that motivate the employees to do more. Appreciation in the form of sweets, and gifting something to their family creates a special bond with their families too.
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